Project Overview
Operating at the nexus of Marketing and Developer teams across diverse markets, I orchestrated a cohesive design approach, cementing uniformity and coherence across multiple products and platforms. Leveraging Directus as a Headless CMS, I orchestrated the efficient management and distribution of design assets, empowering teams with the requisite resources to engender on-brand, impactful experiences.
My Contributions
Within the Liberty Latin America project, I assumed a leadership role in the Design System initiative. My contributions encompassed the conception, refinement, and perpetual maintenance of an extensive design framework harmonizing with Liberty Latin America's brand essence and user experience objectives. Guided by Atomic Design principles, I engineered a system with inherent scalability and adaptability, enabling the assembly of intricate interfaces from fundamental, reusable components. This architecture underscored the system's versatility, ensuring it could grow in tandem with evolving design demands.